Are you wanting to beat your competition by getting more customers than them? Are they already Facebook marketers? Do you want to become part of Facebook? Are you always looking to strengthen your marketing? Put your effort together with the knowledge in the article below.
The greatest way to interact with your fans is to talk back to them when they post about your company or on your wall. Monitor you wall regularly, and reply to any @ messages. It is important to reply to everyone, even more so if it is a complaint or a question.
Any content published online should be linked to your Facebook page. For example, link your blog to your Facebook so that a summary of every post appears automatically on your page. You might even link a Twitter account to the Facebook page and make sure tweets appear on it too.
When you market services and products on Facebook, your page needs to stand out above others pages that are similar. Adding great photos and unique color combinations really helps. Facebook users usually respond better to these pages compared to plain ones.
Don’t let spammers overtake your Facebook page. Even if you aren’t around, you can put filters in place which will monitor and guard your page. Any administrator can type in keywords using this tool that will automatically filter it out.
Consider purchasing Facebook ads. You are able to customize your ad so that it reaches your target audience. You can set a budget and work only as much as you want to. There isn’t a huge contract either. The ad can be paused, discontinued or deleted at any time.
Post on other people’s Facebook pages. If you are posting on a page that isn’t your own, it can gain you attention. You’ll want to make sure that the attention you get is the type that you want. Post to other Facebook pages when you have something worthwhile to say. Avoid spamming because this will just annoy people.
Choose updates wisely. Your followers will lose interest quickly if the content in your updates routinely has no value. Make sure your updates are helpful, educational or entertaining. Facebook Insights can show you what successful updates look like.
Do not assume that Facebook is your best option for social media marketing. As popular as Facebook is, not all cultures and age groups use it. Find out more about those who you are targeting before beginning a campaign so you can become a part of the appropriate social network.
Hiding content from people who are not fans is wise if you want visitors to become followers. A casual visitor just might be willing to start following you if that’s the only way to get access to a particularly interesting part of your page. Exercise good judgement in the amount of content you provide behind a fans-only area, because it will impact your SEO.
Facebook marketing can be a powerful way to beat the competition now that you know how to do it right. Now you can show them how to be successful. Spread your new found knowledge with those around you.